Journal of Accounting, Auditing and Business Management

ISSN 0718-4662

logo revista Capic Review
Vol. 20 (2022): CAPIC REVIEW

Análisis del sentimiento en los mercados financiero en un entorno disruptivo

Karime Chahuán-Jiménez
Universidad de Valparaíso
Monica Riffo
Universidad de Valparaíso

Publicado 2022-06-08

Palabras clave

  • análisis de sentimiento,
  • entornos disruptivo,
  • mercados financieros

Cómo citar

Chahuán-Jiménez, K., & Riffo, M. (2022). Análisis del sentimiento en los mercados financiero en un entorno disruptivo. CAPIC REVIEW, 20, 1–11.


Los entornos disruptivos generan un fallo en los mercados desde distintos ámbitos, uno de los
mercados en que se reiteran distintos focos de afectación son los mercados financieros, los que muchas
veces generan contagio con otros mercados y los inversionistas se sienten afectados frente a las
noticias e información pública.
El propósito de este artículo es analizar el sentimiento que generan las noticias vinculadas a los
mercados financieros ante el entorno disruptivo asociado a la crisis sanitaria Covid.19.
La metodología desarrollada se basó en un análisis exploratorio secuencial, en que a partir de la
revisión de literatura de revistas en la Web of Science, calificadas con mayor rango de acuerdo con
el factor de impacto, se determinan categorías y subcategorías que describen un entorno disruptivo
permitiendo reconocer la crisis sanitaria como tal y la posterior aplicación de algoritmos de Sentiment
Analysis, para identificar en los períodos bajo análisis, antes y después del quiebre estructural
de los mercados, el efecto de las noticias en el ámbito financiero.
De acuerdo con los resultados obtenidos, se puede considerar que la información que se entrega
al mercado después del quiebre estructural generado por el Covid-19 en marzo del año 2020, ha
estado mediada, pues se obtiene que el período posterior generó una baja en el positivismo y subjetividad
de las noticias, por lo tanto, pretende resguardar la toma de decisiones de los inversionistas.


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